Market Research AVP, Account Management - Consumer Tech, Retail, E-Commerce, & Lifestyle Brands

Remote
Full Time
Experienced

About Us 
CMB is a full-service custom market research and strategy firm based in Boston. As a Top 25 Insights & Analytics company, we’re known for our relentless business-decision focus and cutting-edge creativity. Our passion is helping the world’s leading brands engage, innovate, and grow. We leverage the best of advanced analytics, consumer psychology, and market strategy to tackle game-changing initiatives and business challenges for our clients. 
 
What about our culture?  Simply put, our people are our power. We have a diverse, inclusive and collaborative team of bright perspectives and curious minds.  At CMB you’ll have plenty of opportunities to achieve your full potential. From learning new skills, expanding your expertise, and continuing to advance your professional development, you will feel supported and valued.  
 
Our benefits say a lot about how much we value our employees: we offer a fully paid sabbatical, a $250 wellness stipend, paid time off to volunteer, generous medical plans, a 401k match, and more. Every employee also gets to enjoy an employee stock ownership plan (ESOP). 
 
ESOP?  Yes, we are 100% employee owned!  An ESOP is like a qualified retirement plan, similar to a 401k, but you don’t have to make any contributions to participate in the rewards.  When we each work hard to provide exceptional service and deliverables to our clients, the positive performance of the company increases the value of our stock and enables the accumulation of wealth for all our employee-owners. 
 
About the Position 
Are you ready to advance your insights career with the world’s leading brands? The AVP, Account Management will focus in growing the Consumer Tech, Retail, E-Commerce, and Lifestyle Brands client industry areas.  The AVP, Account Management works closely with business development, project management, analytics and marketing colleagues to engage with existing and potential clients, understand their primary research needs, craft quantitative and qualitative research solutions to address those needs, deliver superior client experiences, and ensure profitable business engagements. In this role you will serve as the lead business developer for growth and acquisition of assigned accounts and the senior consultant individually responsible for overseeing the execution of research projects and ensuring consistently superior client experiences. 

This role requires proven success in leading and selling research within the Consumer Tech, Retail, E-Commerce, and Lifestyle Brands categories. Additional experience in CPG, Food & Beverage, Automotive preferred but not required.  

This position reports directly to an assigned VP, Media, Entertainment & Culture. This role may be hybrid in Boston or work remotely in the US. 
 
About You 
You are a strategic, innovative and consultative client partner who is passionate about research at the intersection of culture and commerce. People say you are able to tackle dynamic and challenging business problems with hands-on quantitative and qualitative project execution, both domestic and international. You have a clear knowledge of complex market research methodologies and how to apply them. Elevating insights and storytelling, as well as integrating findings across projects are just some of your many talents. You demonstrated success consultatively selling to both existing and potential clients, generating revenue and meeting quotas. You participate in the end-to-end sales process and are no stranger to the excitement of a win, having been highly successful at winning, leading and executing research within the Consumer Tech, E-Commerce & Lifestyle categories. Your success is due, in part, to your ability to your creativity, passion for solving complex problems, your flexibility, approachability and sense of humor. These are just a few of the reasons you’re excited to work for a market research company that is established and has a record of success – just like CMB!  

About Your Background 
You’ve worked hard to get to where you are and are ready to build expertise in our Accounts, bring existing relationships and cultivate new ones in order to allow CMB to expand account/industry expertise. Here’s what you’ll be doing and the qualifications we are looking for: 

Responsibilities and Expectations 

Essential Duties 

  • Oversee research project execution, including survey design, data analysis, insight gathering, and strategy formation that help our clients make informed, impactful business decisions 

  • Partner with Client Services to develop, nurture and grow key client accounts through relationship building, thought leadership, and exceptional research project execution to ensure research deliverables meet client and CMB expectations 

  • Partner with Business Development to meet sales goals for both new and existing clients 

  • Work with Sales & Account Management, Client Services, and People & Culture to effectively recruit and onboard new talent 

  • Build long-term, consultative relationships with clients as a business partner 

  • Lead consultative sales process, with support from Client Services and Marketing, including responding to RFPs, designing methodology, developing project budgets and timelines, preparing proposals, determining external partnerships required for project execution, adhering to CMB- and client-specific Information Security Policies, and finalizing Statements of Work 

  • Lead forecasting and long-range financial planning for client projects, ensuring accurate budget projections, resource allocation, and alignment with strategic objectives 

  • Demonstrate market research and industry practice area thought leadership and expertise by speaking at events, writing blogs and articles, and being engaged in the MRx community. 

  • Work with Strategy & Innovation Operations, Sales & Account Management, and P&C to effectively recruit and onboard new talent 

  • Lead internal project teams with a high degree of employee engagement, including both positive and professionally constructive feedback 

  • Partner with VP, Practice Leader to establish and meet goals via a balanced scorecard for the Sales & Account Management team (e.g., sales, client satisfaction, client/product/project profitability, team efficiency, talent mentorship) 

Qualifications 

  • Degree in Statistics, Marketing, Market Research, Business Management, Psychology, Sociology, Applied Economics, Political Science, or related field. 

  • 7+ years of overall custom market research experience, including demonstrated experience selling and "doing"  

  • 3+ years independently leading projects, building client relationships, and growing accounts (existing and new) 

  • Experience delegating, managing, mentoring, and influencing project teams to create outstanding project deliverables 

  • Understanding of complex market research methods with applied knowledge of primary research techniques (e.g., trade-off designs, factor analysis, driver modeling) 

  • Experience delegating, managing and influencing teams and individuals 

  • Excellent at partnering with project resources and timelines 

  • Excellent at managing multiple relationships and priorities 

  • Excellent at establishing and managing relationships with clients, vendors and co-workers 

  • Fluent in Microsoft Word, Excel, PowerPoint and Outlook 

  • Understanding of CMB best practices, processes, and priorities  

  • Sense of humor 

  • Self-aware 

  • A leader 

Goals 

The AVP, Account Management overall success and variable bonus compensation will be determined based on measured performance against established goals in five areas: 

  • Key account growth  

  • Acquisition of new business 

  • Client and project profitability 

  • Client relationship feedback 

  • Project management 

  • Talent mentorship 

Travel 

  • Up to 20% 

*No agency assistance needed* 

*No visa/work authorization available* 

CMB strongly encourages candidates from diverse backgrounds and experiences to apply. We recognize that people from structurally marginalized groups often only apply to jobs if they meet 100% of the qualifications, despite the reality that applicants rarely ever meet 100% of the qualifications. If you have demonstrated experience in the custom market research and insights industry and this position aligns with your experience and interests, please apply! 
 
CMB is an Affirmative Action and Equal Opportunity Employer and encourages applications from all qualified individuals without regard to race, color, national origin, religion, sex, gender identity, sexual orientation, age, disability, or protected veteran status, or to other non-work-related factors. As part of our commitment to inclusivity, CMB will ensure that persons with disabilities are provided reasonable accommodations. If a reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact Kate Milligan at [email protected].  
 
The annual base salary range for this position is $120,000-$150,000 plus bonus, benefits, and an employee stock ownership plan (ESOP). The base salary is dependent on a variety of factors including (but not limited to) experience, expertise, skills, and employee's location. 

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